Chapter 859 – Localization
Community.
This is something that can never be ignored in the United States.
‘It was like that in Korea too.’
Until about 20 years ago.
There was nothing the local lady didn’t know.
I even know the number of spoons next door.
This proverb has now become a thing of the past.
Match! Match! Mate!
It is currently in progress.
That point must be taken into consideration.
“Representative Lee Chan-wook’s decision will be welcomed by all current and former military members of the United States!”
You must blend into the local community.
The fact that you are a member of the local community.
‘I need to be recognized.’
Restaurant business.
So far, delivery and restaurants have been opened near large cities.
Next is franchise.
Thousands of stores will be built across the United States.
“I’m sure our ancestors will be happy too.”
“Our ancestors would have done the same.”
To do that?
There is a need to contribute.
The purpose is to gain favor.
‘It’s not easy.’
Suspicious of intentions.
There are not only fools who willingly accept what others give.
If that happens, it is Amitabha Buddha.
The stigma of being an outsider does not disappear.
“This bloody alliance that led to June 25 will never fade away!”
That is why it is necessary.
Cause.
There is a reason why it appears in every history book.
‘When the scale becomes a country, it becomes a unit.’
There must be a great opportunity.
It won’t move unless it reaches that level.
There it is.
6.25.
An alliance that shed blood together is a sure symbol of trust.
『Korean War Veterans Association』
『National Rifle Association』
『Veterans Association』
We decided to provide a 50% discount on meals for current and former military personnel.
There was a repercussion.
The U.S. Department of Defense decided to present a plaque of appreciation.
Numerous civic groups also grace the occasion.
Match! Match! Mate!
Clap! Clap clap clap!
What does community solidarity mean?
This means that civic groups are also doing the same.
Recruit them as allies.
It is a great help in establishing a franchise.
‘Well, I’ve been doing it for a long time.’
It is necessary to do business in the United States.
Make America and Americans on my side.
“Of course, I also studied Korean history, and I think that as a Korean, we should be grateful to the United States…”
The price.
It may seem a little expensive.
Sora deserves to be nagged.
It’s not just soldiers.
A 30% benefit is also provided to police officers, firefighters, etc.
“Wouldn’t there be damage to net profit? I’m not the only one saying this, and the stock market is already talking about it.”
“Damn the stock market. Are you a red-blooded speculator?”
“He’s a speculator.”
It’s unconventional.
It is a loan service.
To the extent that there are concerns about the company’s performance.
Even if you sell it, there will be nothing left.
It is not strange if many demure people appear.
‘But in America, there are naturally a lot of quiet people.’
There is also a docile race.
It is a very scary creature with its entire body covered in armored colors.
“You’re black!”
“Working in the service industry makes black people feel like potential criminals.”
It’s a serious story.
American companies lose a lot of money due to crime.
It can be prevented.
It is difficult to come out in places where there are many soldiers and police.
“Oh! Now that I think about it, I heard that Dunkin’ Donuts lowered the crime rate by giving police officers free donuts and coffee.”
“That’s bullshit.”
“Gura?”
It is also a famous story.
It’s a rumor that arose because the police love donuts so much.
‘It’s not a story that doesn’t exist at all.’
It is said that Burger King gave free meals in the 70s.
There were also some in other restaurants.
It was a time when crime was serious.
It was fortunate that safety was guaranteed.
“The franchise will expand to areas outside large cities. There is merit if it can reduce the crime rate.”
It may happen again.
Public security in the United States is worsening day by day.
Daily News− 「United States record-low unemployment rate… “The only exceptions are blacks and Latinos.”
Illegal immigrants.
They are low-wage workers.
Who they compete for jobs with.
‘It won’t be a stone stuck in it.’
This is why only blacks and Latinos have higher unemployment rates.
This is data that stimulates the crime rate.
“Isn’t it a question of whether that amount of profit can be returned?”
“It’s because you don’t know about self-employment in America.”
“What else is there?”
Such a situation.
It must be taken into account.
Running a store in the U.S.
─Why there are no unmanned stores in the U.S.
[Korea unmanned store article. News]
Businesses where crimes frequently occur are judged to be problematic and are forced to close.
That’s why business owners can’t report
You must protect your own store
└(Black kid hitting his forehead)
└Introduction in Korea is urgent
└Please protect my store with taxes haha
└They can do this because guns are legalized
It is not an easy task.
All kinds of events beyond imagination occur.
From a corporate perspective, we cannot respond.
It is marked as a loss.
“If you consider the cost of managing it and the initial settlement fee, it is cheap.”
What if the number of police and military users increases?
The crime rate is inversely proportional.
Naturally assimilates into the local community.
Civil servants are a trusted profession.
‘The calculation method is different.’
It is a real reality that cannot be known by just tapping numbers in the corner of the room.
You need to know that.
Franchise industry.
You should never forget that you are dealing with real customers.
“It is a two-track strategy that expands the franchise industry, increases the influx of Korean food, and develops the existing Korean food industry.”
“Inside information is awesome.”
It must be viewed from a macroscopic perspective.
It is not something to be happy about just a few pennies of immediate loss.
‘Anyway.’
Initial cost.
There is no choice but to launch a new franchise.
The key is how effectively it is used.
Backed by experience in private equity funds.
I am more confident than anyone else about expanding my business in the United States.
* * *
Advancement of Korean food franchises.
It was only a matter of time before it was reported.
“A sharp decline in sales is being observed in some stores. The reason for this is…”
This is because it is stamped with numbers.
It is impossible to not know that it shows performance.
‘B-already!?’
Panda Express Chairman Gao Feng receives an unbelievable report.
No, it’s reality.
I can’t help but admit it.
We are suffering great damage from our competitors.
“How long is it?”
“Some stores have already been classified as risky. Other stores are also taking a significant hit.”
I expected it to some extent.
Why?
Competition cannot be without damage.
The opponent is more than that.
Of course, if both people bleed, they will both collapse.
‘…’
It is a weaker weight class.
The foundation is weak.
It is basic common sense in the industry.
They are ignoring that common sense.
An unexpected situation occurred.
“It seems like they are winning the favor of local residents by providing discounts to soldiers and police officers. Shouldn’t we also take action?”
There will be open teeth.
Events will also be held.
Even that is in the palm of my hand.
It’s not like they haven’t tried it themselves.
So much so that it can be said that they are simply selling it cheaply.
‘You can successfully settle down with just that?’
It is not an easy industry.
As the number of poor people increases, the deficit only increases.
He himself worked hard for decades.
Only then did we succeed in settling down.
“Let us proceed too!”
“It is said that the cause is to repay the Korean War veterans. But because we were an enemy country.”
“…”
This is being achieved in just a few weeks.
Believe it or not, before.
Gulp!
It’s threatening.
It raises awareness that the pie may be taken away.
‘I guess I’ve turned my head around a bit.’
Korea.
It is an ally of the United States.
The strategy is to utilize that bond.
I took a hit.
I can’t help but admit it honestly.
Also, I can’t imitate it.
“No matter the reason, you can give a discount. If it gets to a bloody competition, let me know who the winner is.”
But that doesn’t mean there isn’t a way.
Any number of justifications can be created.
‘They insist that 6.25 is also anti-American aid.’
Discount policies, etc.
Whether it’s customer satisfaction or an appreciation event, it’s enough.
Just do the same.
No, we are giving back with an even more unconventional event.
—————————–±
『Panda Express 40th Anniversary』
I will return the love I received so far!
Regular customers: 20% discount
Police, military, firefighters: 30% discount
※The promotion may vary by branch
±——————————————–
Attracts even general customers.
Not only is there a price advantage.
“We hold events mainly at competitive branches. Branches that are not affected… Are excluded with a reason given.”
“As expected, you are the chairman.”
It took root for decades.
It has become a familiar taste to Americans.
It is only a matter of time before the customers are taken away again.
If only there were competition like that.
‘We have endured enough.’
The power of franchise.
It comes from mass production.
The cost can be printed much cheaper.
Even with a discount, there is no significant loss.
I do have the stamina to endure in the long run.
“There will be a massive loss. We will have no choice but to withdraw from the franchise industry.”
There is no opponent.
Since it was expanded without a foundation, the damage will be astronomical.
If you use the calculator, you will get the answer.
Even if it’s long, it won’t last even half a year.
“We will raise the white flag soon. The Koreans are no match for us.”
“Hehe, will it be possible for a small country to stand up against a large country?”
It is a garden that has been cultivated for decades.
The status of best Asian food is yours.
They even press down on the price.
I thought victory wasn’t even a matter of time.
