Chapter 508 – Bae Wonsa
It is inevitable that the super emergency will fall.
〈Chooooobii! 〉
〈Look at Chovy CS!!〉
−ㅁㅊ I make CS and eat it
−K~ Triple kill and minion pentakill are perfect
−I can’t stand the big wave
−I should have seen that on site ㄲㅂ
It is the season of sports competitions.
E-sports, soccer, and basketball games are also taking place.
Due to the coronavirus, it will be held without spectators.
Although there is a feeling of regret on site.
“… Our planning team predicts that the demand for delivery food will increase significantly.”
There are also fields that benefit.
Delivery market.
It has grown tremendously due to the coronavirus.
The sports season is bound to get more intense.
Hey, Korea was preparing for that.
“The prediction was wrong?”
“There is not much difference from last month.”
“Sales have actually decreased over the past week.”
The delivery app is not just a payment agency.
Collect big data from consumers.
What do you want to eat today?
This is to predict patterns and effectively stimulate purchase desires.
“Hey… Can I tell you something?”
Things do not go as planned by the planning team.
It can be concluded that it is a problem with the sales team.
‘We can’t leave it to be blamed.’
If you stay still, you end up making a mess.
Kang Min-gu, head of the sales team, brings out rebuttal materials.
It is not because of poor sales.
There are other reasons why sales do not increase even though it is sports season.
—————————–±
『Sales MoM by Food Type』
Chicken: −20%
Burger: +5%
Pizza: +12%
Japanese food/pork cutlet: +21%
Raw fish/sushi: −32%
Formula: −10%
．
．
．
The number of foods that are listed is much greater.
It’s just that certain foods have decreased significantly.
“No way.”
“Because of the grassland and all…”
“These are the foods that are featured as the main products on a competing platform. If you look at the following data, the outline will become clearer.”
Chicken and sushi are representative examples.
Market share is being lost at a tremendous rate.
A similar phenomenon.
‘Pork’s feet and braised ribs were also popular.’
The areas where this is happening are clear at a glance.
This is where Baewonsa’s new franchise is located.
The chicken that is participating in the event is barely holding on.
Sushi becomes haggard by the day.
“I remember the content of the last meeting, where the planning team clearly said it was okay, right? Please explain this part!”
How many more months?
The sales team can clearly see what will happen.
I don’t want to take that responsibility.
I leave it all to the planning team who couldn’t predict properly.
“It’s happening this fast?”
“No, it hasn’t been long since we launched…”
“I heard you clearly say that it is not a platform to replace Heyyo!”
The seriousness of the situation.
Everyone is aware of it.
But that doesn’t mean we will deal with it.
‘Auto−K…’
Hey, Korea’s general manager Lim A-long is anxious.
As soon as it becomes known to the higher-ups, it’s over.
Your promotion will be in vain.
There will be a big scratch on your career.
Gulp!
I don’t want to make a big situation out of it.
No, it may be something that can be digested naturally.
“Since so many YouTubers are going viral, I might be curious and give it a try.”
“Two two two two two!”
“Three three three three three!”
“I agree.”
A brief fad.
It has to be like that.
As Director Lim A-long, I have no choice but to pray to the heavens.
‘What if I really mess up?’
I am too anxious to remain silent.
You can’t just pour water and pray.
What if you can’t find the problem inside?
Searching externally is also an option.
“No, we… We are creating a platform to help self-employed people who are struggling, right~?”
“Two two two two two!”
“Three three three three three!”
“Is that so?”
It is an attack on the other company.
Somehow I find a pod.
‘Delivery platforms only act as intermediaries… !’
But it’s cheap.
Launching our own brand.
It is all about platform and business.
It can also be said that there is no commercial morality.
How are you trying to eat it all by yourself?
─Bae Wonsa…, I don’t know what others might think
I wish I were ruined
I run a sushi restaurant, and my sales this month have halved.
After something like a meadow came into the vicinity…
Hey, it’s just a fee
I’m trying to do everything, including the delivery business!!
└What kind of sushi are they selling for 10,000 won? ^^;; Our self-employed people are telling us to die
└You are correct
└Hey, you’re a badass, but you’re worse than those guys.
└Wow…, I wasn’t paying attention since it was a Chinese restaurant, but the thought that I could be next gives me chills
Stories are also emerging from the actual self-employed community.
A competing restaurant has emerged.
‘Can’t this be seen as undermining the neutrality of the delivery platform?’
What if we raise this topic?
What if you report it to the media?
It may put an end to their business.
* * *
Korea.
It’s surprisingly not a bad country to do business in.
‘At least the population.’
The concentration of firepower is unusual.
When something seems to explode, attention goes crazy.
Bubbly!
What if you could use it?
You can expand your business at a tremendous speed.
“Wow, that’s no joke. Can we make full use of such a large company?”
“I bought it because it didn’t take long.”
“…”
The factory was taken over.
Jokbal and bossam.
It is a professional production company.
‘The pig’s feet here are delicious.’
Even I don’t know all fields.
It is best to leave food to the experts.
Bubbly!
Especially if it is mass-produced.
A huge pot is boiling.
It is not the size of a cauldron.
It reminds me of a small swimming pool where children play.
Pig’s feet and bossam are cooked in 10 pots.
“Only at this level is it worth doing business across the country.”
“I don’t think there is a method as efficient as this, assuming it works well.”
How to expand your business.
It’s very simple.
Mass production is carried out in one such factory.
‘Move it to each point.’
It is a scam to sell.
As Baek Hwa-seon said, it is efficient, but it has the disadvantage of requiring a lot of initial investment.
The risk is also high.
What if it doesn’t sell?
Food cannot be stored in inventory.
“Chiwonssa and Chowonssa have been such a hit that newly launched brands are also receiving attention. If we can keep this up, it wouldn’t be a dream to hit markets all over the country.”
Even if it is sold, it is a problem.
As interest is quickly focused on Korea.
‘It is also a country that is cooling down quickly.’
If you grow your business for no reason, you could end up losing money.
In fact, it happens frequently.
Bread specialty store, honeycomb ice cream, Taiwanese castella, etc.
It suddenly became popular and then disappeared.
People who opened a store late are Nakdong River Duck Eggs.
Although it may cause anxiety.
“It will happen.”
“Is that so?”
“Food that is simply cheap can be quickly forgotten… But people never forget delicious food.”
Where can I eat that?
When you think of that food, it naturally appears in your mind.
It is the most efficient marketing in the world
We focused on making it come true.
‘Even if it seems like they’re selling anything.’
The direction is clear.
It elevates the taste of the food to the level of a specialty restaurant.
Bubbly!
And it lowers the cost.
Jokbal is food that becomes more delicious the more effort you put into it.
Drain the blood every 2 to 3 hours.
Boil again for 2 to 3 hours.
If you try to make it in a small restaurant.
“So you focused on taste?”
“Once the market is formed, any amount of profit can be extracted later.”
Labor costs are prohibitive.
This is why pig’s feet are sold for over 30,000 won.
‘If you mass produce it in a factory, it becomes incredibly cheap.’
After taking over the factory.
We reduced production and improved quality by paying attention to the quality of materials.
In the short term, it is a loss.
I have no doubt that it will bring profits in the long run.
“Do you have any other items in mind?”
“Next is curry.”
“Curry?”
“The world has changed due to the coronavirus, so we need to prepare.”
Taste and price.
I jump into any field where I can kill two birds with one stone.
‘If it had been before Corona, it would have been difficult.’
Delivery food was something I occasionally ordered.
It is a special dish that is difficult to cook at home.
It changes.
It becomes one of the options you have for an ordinary meal.
“It’s one of the changes brought about by the untact society.”
“I don’t know much about untact, but it seems clear that the diversity of the delivery market is expanding.”
Corona era.
I stay at home.
There are many people who fill their three meals a day with delivery food.
Korean people are food lovers.
You can’t eat foods that make your stomach bloated every day.
‘It means that restaurants are becoming popular.’
Curry is food that does not have many likes or dislikes.
However, it is easy to notice differences in taste.
“A curry flavored with only stir-fried onions and vegetables without adding a drop of water. This is really delicious.”
“Gulp!”
Normally, labor costs would be involved.
This is because the onions have to be stir-fried all day to be complete.
‘Because the machine will do that for you.’
An extract with boiled-down umami.
It brings out a rich sweetness even without adding a spoonful of sugar.
It cannot be tasteless.
Once someone has tried curry, they will never order another curry.
“That’s how curry at curry restaurants is made… It takes a lot of work, so the unit price is high.”
“Machines and factories will change everything.”
Changes brought about by Corona.
The revitalization of delivery specialty stores is not the end.
Originally it would have taken more time.
People don’t really want to change.
‘The era of using machines, not people, is coming.’
How much more efficiently can we use machines?
It will determine the direction of the restaurant industry.
Wee weeing~
Seize first.
Achieve economies of scale.
I took the first step in expanding my business.
“Uh, uh… What? Okay, for now.”
“Is it an urgent call?”
“Yes, that was reported to the Fair Trade Commission.”
“Hmm.”
Minor side effects will follow.
