Chapter 826 – Hate Speech
The snowball is rolling.
〈Lee Chan-wook Award…〉
〈Japan’s chronic low-wage society.〉
〈 Are you saying this is all because of old people? 〉
Known among young people.
It was something that was impossible not long ago.
〈CEO Lee Chan-wook criticized that the reason the wages of young people in Japan are low is because of the elderly.〉
It has become possible.
Media.
It was a solo stage for traditional major broadcasting stations.
A broadcasting station was created just for the young generation.
And lead them from the front.
〈 This can be said to be the dark, bare face of Japan…〉
〈What story are you talking about specifically? 〉
〈In fact, this is something that everyone in society knows.〉
It is the central point.
Lee Chan-wook.
The Japanese MZ generation tells the stories they want.
Japanese society is extremely closed.
Even though I knew it was wrong, I couldn’t mention it.
〈Aren’t there still elderly people who can’t handle Pasocon and still receive high wages? Those old people are making things more difficult for the younger generation.〉
Why?
A and B.
It is a country that is much stricter than Korea.
There is money.
There is age.
It means having a high social status.
−Soda! Soda!
−I really have no shame
−I did Yamada-san’s work today as well (laughter)
−Laughing
−When are you going to use Excel?
−Japan is a country of old people
−Do old people really want to die? …
−How much more are you going to lose on your pension? Wwwww
Criticize them coolly.
World-renowned CEO Lee Chan-wook himself.
Broadcasting companies are also cooperating.
We produce content based on Lee Chan-wook’s remarks.
〈Let’s calculate how much tax a young person needs when Tanaka-san, who retired at age 60, receives his pension until age 90.〉
〈 Hey, Tanaka-san, aren’t you living too much? 〉
〈〈ははは!〉〉
Cool TV.
I am growing up with Lee Chan-wook on my back.
It is sensationally popular among young Japanese people.
The world is helpless.
There is no dream or hope.
Even for those who don’t want to pay attention to everything.
“Look. Old people are such a problem.”
“Eh, are we old people’s slaves?”
“Zannendeshita★”
I miss you.
I want to hear it.
It arouses instinctive interest.
It is never done on terrestrial television.
It deals with a forbidden topic playfully.
‘It’s difficult for us because of the elderly.’
Sincerity in my heart.
These are Japanese people who live secretly under the name Datemae (建前).
In most cases, it won’t explode.
In most cases, I can live with it.
The recent situation in Japan.
〈 The reality in Japan is that the burden on young people is so high… Then I wonder what the situation is in other countries?〉
It went too far.
It is not a coincidence that incidents such as Kasuhara occur.
I want to vent my dissatisfaction.
I hope you can appease my complaints.
The only person who does it.
〈How about Korea?〉
〈 Right, Korea? 〉
〈Hotoni~.〉
〈No, there is nothing special.〉
〈 That’s what I’m curious about! 〉
It is natural that interest in Lee Chan-wook is increasing.
What he says is.
〈 I don’t know if Korea is different, but taxes for ordinary people are relatively low. Think of it as about half of Japan.〉
It will soon become a hot topic.
It records viewership ratings that surpass those of major broadcasters.
It spreads to hundreds or tens of millions of young people in Japan.
And it is inevitable.
〈〈えええ~~!!〉〉
〈Maji?〉
〈 As it is an export-oriented country, a large part of the cost is met just by what companies pay. There is such a minor advantage〉
〈Hey, it’s not trivial!〉
It also leads to envy toward Korea.
Lee Chan-wook.
Because he is Korean.
“They say taxes in Korea are only half.”
“Eh, what is that? Heaven?”
“Why was I born in Japan?”
A neighboring country that I don’t know much about.
Having fantasies is a natural phenomenon.
I actually like it.
The presence of the Korean Wave is growing day by day.
Buzz, buzz!
Lee Chan-wook’s franchise thrives.
It is highly preferred by young people.
I come here because of Lee Chan-wook.
I come here because of Korean food.
I look for it because it’s trendy.
“They say this stock is good these days…”
“Isn’t it easy to get a loan in real estate?”
“There were a lot of factors to consider, such as location.”
It also affects the investment craze.
More and more young people are interested.
A virtuous cycle that follows one after another.
Our position in Japan is becoming stronger
‘…’
Broadcasting companies are on high alert.
None of their plans are working.
“Lee Chan-wook was broadcasting on Cool TV…”
“They say the viewership among young people is high.”
“They say that’s all I see these days.”
We are being dealt the reverse.
Viewership ratings are dropping noticeably.
The reason.
There is nothing to consider.
It was taken away by Cool TV and Lee Chan-wook.
‘How did you do it to Jo Senjing?’
Yasui Fujimoto, director of Nippon TV, frowns.
I don’t like it.
I am Korean.
They are the people they ruled.
You can’t stop that one person’s mouth.
“What are you doing without broadcasting a rebuttal?”
“Yes, we reviewed it too…”
“It was already done on Fuji TV.”
“It’s useless because young people don’t see it.”
I don’t understand that situation.
My head can’t accept it.
‘Even so, it’s just one businessman!’
Status of the past.
The power and authority that Japan had in the international community was great.
The status of media companies was also enormous.
Concealing or minimizing the incident.
“All you have to do is ask for cooperation. Cooperate! You think I’ve never been in a situation like this before?!”
It was possible if you put your mind to it.
I wonder why I can’t do it now.
‘Young people these days.’
Without knowing that times have changed.
A lot has changed from decades ago.
Even media companies are no longer absolute.
There are places to get information other than TV and newspapers.
“Ah, yes…”
“I will try it, Director.”
“We need to build a network with broadcasters.”
“Tsk, I’ll say that from the beginning. Organize the report and submit it by today!”
The fact that it exists.
The reality that it happens.
They are not able to face it at all.
‘Without even trying. Ugh~.’
Yasui Fujimoto, who is in his 70s, has never used a computer or a mobile phone.
I have no intention of writing it.
There is still Japan of the 20th century within him.
I have no intention of changing my thinking structure.
‘Ji receives the highest salary.’
‘It’s because of people like you that viewers are moving on!’
‘He’s a bastard who says he doesn’t have any sincerity when he prints it out, but writes it down by hand.’
Subordinates.
As they are young, they are aware of the seriousness of the situation.
But there is nothing you can do.
It is impossible to go against hierarchy.
“We have to give them what they want in moderation. If we follow our own judgment… Even if it goes well, we will only end up looking at that person.”
I have no intention of doing it.
Liability issues.
That is how the social structure is structured.
Old people monopolize all power.
Young people must follow what they are told.
Make plans that don’t work at all.
Post a report that only looks good on the surface.
“No, with a plan like this…”
“The food market share continues to rise!”
There is no way it can be a fundamental solution.
Sponsor.
Japanese restaurant franchises are in chaos.
What does it mean for the food market to grow?
This is because it means taking away their own pie.
“The broadcasters posted this plan. How will they solve the situation with this plan…”
“Well, there won’t be any problem, right?”
“Yes?”
“The broadcasting companies have rolled up their sleeves, right? Just wait quietly.”
“”…””
The broadcasting station’s response is just frustrating.
The bosses on the sponsor side also accept it.
‘I don’t want to cause trouble.’
Elderly people over 60.
The situation does not seem serious to them.
Even if you are aware of it, it is the same.
Why?
The goal is to leisurely endure until retirement.
“Put a lid on something that stinks.” − Japanese proverb
It just has to look good on the outside.
They are only focused on minimizing the situation and avoiding responsibility.
“If we lose all of our market share in the meantime, that’s the only solution…”
“What should I do?”
“Let’s just get paid.”
It’s serious.
We have to take action.
A structure that cannot be done even if you know it.
You are responding, but you are trapped in a contradictory situation where you are not doing anything.
The market is being encroached upon.
* * *
Overseas expansion.
You must be aware of the country’s system, structure, and social issues.
‘Actually.’
It is also an important element in marketing.
It is a real reality that cannot be known through algorithms alone.
“Perhaps thanks to broadcasting, our market share has increased noticeably. It is resonating not only in major cities but also in outlying areas. Isn’t this amazing?”
This is especially true in Japan.
Japanese society.
Still stuck in the 20th century.
‘Because I don’t want the ruling class to change.’
It also acts as a big barrier to foreign companies.
That’s why we couldn’t enter the Japanese market.
“That’s the power of the media.”
“That’s true, but… I didn’t know you could make it from scratch.”
“Hehe.”
Use it in reverse.
We are creating a broadcasting company that can soothe the dissatisfaction of young Japanese people.
‘We also have secured shares.’
A puppet that does what I say.
He gained the power to control the public.
The base force is also solid.
It is gaining overwhelming support from young Japanese people.
“Increase the proportion of salted fish and garlic little by little. If you Koreanize your taste buds, you will never be able to go back to a traditional Japanese restaurant.”
“Such a devilish plan… Ah, no.”
The franchise industry is receiving a tailwind.
The first step to achieving economies of scale is the most difficult.
‘As long as you get it right.’
It becomes an iron rice bowl that can last for 1,000,000 years.
Just like the existing Japanese ruling class.
Become a new ruling class.
Whether that’s a good thing or a bad thing is none of my business.