Chapter 338 – Hankook University Brand
If there is a prestigious university, there is one.
Korea Newspaper− 「Yonsei Milk, Korea University Bread… Convenience store, ‘PB Dessert’, a filial product”
Fact News− 「’Yonsei Milk Cream Bread’ sold over 15 million units in 8 months of launch”
Daily News− 「”Pray for pass”… College Souvenirs such as ‘Godae Bread’ and ‘Seoul National University Chocolate’
University brand PB products.
It is so popular that it is often displayed in convenience stores.
‘Actually, college and food have nothing to do with the fuck.’
Even cream bread with excluded milk is enough as long as it tastes good.
Consumers’ perceptions are different.
It has a positive effect.
Since it was made at a good university, the product must be good.
“There will be a lot of outsiders coming.”
“”Yes!””
“Please keep in mind that the school’s name is on it and make it.”
“”All right!””
It is an important part of the food industry.
Even if it’s the same food, depending on where it’s made.
‘If it’s made in France, I’ll buy it even if it’s expensive.’
Made in China makes you worry no matter how cheap it is.
That is the power of a brand.
Pricing power is heaven and earth.
But what if you catch the two rabbits of taste and price?
Chi profit… !
It’s hard not to sell.
Steak.
It became a hot topic on social media as a hit product at the Daedong Festival the year before last.
“Steak standing upright, slowly from the side.”
“Does this take some time?”
“That’s what they say.”
“?”
I am passing on the trick.
Everything from meat aging know-how to grilling.
‘I’m not selling food. You’re selling a brand.’
Cheap.
There is not much margin left.
Even so, maintaining the price of 5,000 won.
It is for brand value.
We will create an image of ‘Korea University Food’.
“Try it.”
“And…”
“Does it taste good?”
“Please bake with sincerity, thinking that you will present good memories to your visitors.”
“”All right!””
Representatively, there are ‘Hyeja’ and ‘Changryeol’.
Although it is used like a modifier now.
‘That’s also the result of marketing.’
On the one hand, I paid attention to taste and price.
One side struggled to keep margins.
As a result.
It is embedded in the public mind.
Hyeja said the cost performance was good, and Changryeol said the cost performance was bad.
“The wait can be long. Please prioritize the taste.”
“I definitely remembered.”
“My club members will periodically patrol, and if they are caught more than 3 times, the student council will take back the excess profits as specified in the contract.”
“I swear it won’t happen.”
It is the process of making it.
The brand of Hankuk University makes people aware that they are blessed.
‘The maturation training club has reached this level.’
My recipes.
I lent it to clubs at Korea University.
You can take all the sales from the festival with you.
Instead, QC (Quality Control) is definitely caught.
It will increase your brand value.
“Boss! I can’t understand!”
There are bound to be people who don’t like it.
Let’s get to the Italian food club.
“You know enough about the stock club skills, right? If only I could receive guidance…”
“We also rank in the top 3 in sales every year!”
“Can’t we just do it ourselves?”
An angry voice is heard.
The consent of the club heads was sought, but even the club members could not do anything about it.
‘Looks like it needs to be sorted out.’
Such a backlash.
It wasn’t unexpected.
Chefs are proud.
I don’t like the advice of outsiders.
Enough to press even that.
“I’m sorry. I can’t see you…”
“No. It’s better than being embarrassed.”
“Yes?”
Shows an overwhelming disparity.
What is the difference between pros and amateurs?
‘One hundred words are worth a thousand words.’
Ranked 5th in sales.
It is a ranking in its own way.
Deserves to be proud
I also feel envy.
I don’t think there’s much difference from the stock club, which is number 1?
“A food review?!”
“May I ask for your judgment?”
“I can do that, but since I’m a member of the club…”
“I’m the manager! You don’t have to take sides.”
It doesn’t make that stupid sound come out.
I’m in first place, and the Italian club is in third place.
‘It’s because it’s inside the Great East Festival.’
The limited environment of a festival.
You might think that the gap between 1st and 3rd is not big.
“The eye test can only measure up to 2.0, right? Same with that. You and I are not at the same level 5.” – Accelerator
Like a certain La Novel quote.
If it was a real business, it wouldn’t even be comparable.
“This is Aglio Olio.”
“I finished it too! The garlic is added at different times to bring out the accent, and the noodles are al dente.”
Such a fact.
Still can’t admit it.
But if you are a cook.
Slurp~!
Have to find out
The manager comes out and tastes the aglio olio made by the members.
‘It’s a very basic menu.’
Stir-fried pasta with aglio (garlic) and ‘olio (olive oil).
If you order the cheapest one, that’s usually it.
That’s why it’s good to check the basics.
It is understandable that the member is elated.
“I like Chanwook’s.”
“Yes?”
“Chief, from the very beginning…”
“No. You’ll know when you try it.”
Cooking isn’t everything.
Members who are not convinced try my pasta.
Slurp~!
Just one bite.
It is enough to make a change in the expression.
No one speaks, just chews.
‘Shouldn’t it be a bit different?’
Now that you know the taste of pasta, you will feel it more.
A savory flavor that explodes in your mouth.
“It’s ridiculous. Isn’t Miwon swollen?”
“Hey, rewarding.”
“Look at that person! He looks cowardly from the beginning.”
“…”
Savory.
If it’s good food, you have it.
To make it simple and easy.
‘I use to pour plenty of seasoning.’
This is why the aftertaste of the food you bought is strangely bitter.
Some restaurants do that.
“Do you really think it’s Miwon?”
“Otherwise!”
“Really?”
“…”
That it is not
He’s arguing about it because of his pride, but he knows it too.
‘If it’s a cook.’
It’s not a taste that can be made by pouring a little bit of Miwon.
Soon admit defeat.
“I’m sorry for doubting you.”
“Hmm.”
“But I also have a reason for saying that. This kind of umami is absolutely impossible without seasoning.”
Even so, the mouth is alive.
No, it’s safe to say that it’s a legitimate suspicion.
‘It’s as fussy as it looks.’
Freshman in the Department of Food and Nutrition.
Jeong Bo-ram is young, but is said to have high skills.
I have an Italian culinary specialist license.
I also work at an Italian restaurant.
Tadak! Tadak!
Life is real
Business is even more so.
Show the cooking process.
“What is that?”
“Gravy.”
“Yes?’
“It’s frozen broth.”
“!!”
Nothing special.
Skills are lacking compared to Boram as an expert, and the level of learning is not exquisite.
‘It just tastes good.’
Thick broth.
Beef and chicken bones, bits of seafood, and plenty of vegetables and spices were boiled down.
For 24 hours.
We boil all kinds of ingredients for a long time.
Chi profit… !
It’s a lump of umami
When you drop it, the scent that stimulates your taste spreads.
The sound of swallowing can be heard from here and there.
This is sure to taste delicious.
“You can’t use this kind of thing in real life, right? It’s cowardly…”
“So you froze it.”
“Ah.”
“I make it in advance and use it one by one.”
It takes a lot of effort as well.
Reducing the process is business.
‘When you’re vigorously waving your wrists.’
What about the accent?
Aldente asked
There is no need to make such an effort.
———————————————+
Information Ram: We have to win (sweat)
Chanwook Lee: clack clack clack haha
+———————————————
The meme that comes up on the internet.
I solved it with one broth cube that I made in advance.
“I’m not a professional Italian chef, so my cooking skills may be a bit lacking, but I will support you from a commercial point of view.”
“”Match! Match! Match!””
Win the bet
Its meaning must be great.
Something similar will happen in the future.
‘It won’t be much.’
That’s what happened in the 3rd club.
It will only be a matter of time before rumors spread.
“What, are you dissatisfied?”
“Ugh…”
“If there is a difference, listen more.”
“Doesn’t exist.”
There was no need for that.
Information.
On the way to the club booth, our eyes meet.
Surprisingly, he conquers coolly.
I looked at him as if he had something to say.
“I don’t think it would have been easy to make the broth.”
“If it’s easy, the taste won’t come out.”
“Yeah, I guess so.”
I’m embarrassed to ask
It was true that I was proud as a cook.
‘That pride.’
I’m not talking about stubbornness.
If there is something to be learned, learn it even on your knees.
The culinary world.
I know how comfortable it is.
I’ve seen it a lot as a private equity fund manager.
“Can you give me a hint?”
“I’ll tell you everything, not a hint.”
“Really?”
“Sell hard at the festival.”
Learning the secret of cooking is not easy.
It’s a real thing to do chores for years at a famous restaurant.
‘Rather than something like that.’
All you need is useful words.
From that point of view, it’s appropriate.
An uncompromising cook.
“This is the amount of broth.”
“Yes!”
“There’s sesame oil garlic pasta and red pepper paste pasta, right?”
“Sesame oil… What is it?”
You can trust the Italian club.
Maybe I could be a little more greedy.
‘The taste is delicious, and the price is also the price.’
Instagrammable.
To be an issue, you have to be unique.
It’s not that celebrities are looking for ruined cafes for nothing.
In that sense, there is an appropriate recipe.
It is fusion Korean food that has been endorsed by overseas Korean restaurants.
